Apple’s Shazam takeover triggers competitors overview in Europe


The European Fee has introduced a overview of Apple’s acquisition of music discovery service Shazam — agreeing to a request made by a number of international locations to weigh competitors considerations.

Apple formally introduced it was shopping for UK tech veteran Shazam again in December. It didn’t disclose the price-tag for the deal however sources recommend it’s paying within the area of $400 million.

On the time it described its Apple Music streaming service and Shazam’s music discovery providing — aka an algorithmic music recognition engine that may ID complete tracks simply by listening to some seconds — as “a pure match”, including: “We have now thrilling plans in retailer, and we look ahead to combining with Shazam upon approval of right now’s settlement.”

In a press launch right now the Fee mentioned it had accepted a request by seven European international locations to evaluate the proposed acquisition — which it says “might threaten to adversely have an effect on competitors within the EEA” (European Financial Space).

A provision in EU legislation permits Member States to submit a request to the manager physique to look at a merger that doesn’t have an EU dimension — on account of it not assembly the turnover thresholds set by the EU Merger Regulation — however which nonetheless impacts commerce inside the EU Single Market and threatens to considerably have an effect on competitors inside the territory of the international locations making the request.

The EC mentioned EU Member State Austria submitted the preliminary request, with Iceland, Italy, France, Norway, Spain and Sweden becoming a member of subsequently.

“On the premise of the weather submitted by Austria and the international locations becoming a member of the referral request, and with out prejudice to the result of its full investigation, the Fee considers that the transaction might have a big adversarial impact on competitors within the European Financial Space,” it writes. “The Fee has additionally concluded that it’s the finest positioned authority to take care of the potential cross-border results of the transaction.”

The Fee added that it’ll now ask Apple to inform the transaction.

We’ve reached out to Apple for remark and can replace this put up with any response.

Featured Picture: TechCrunch

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