Tame desires to deliver order to convention and occasion planning chaos – TechCrunch


Tame, a self-proclaimed “design-driven” tech startup from Copenhagen in Denmark, is on a mission to “remedy the chaos of occasion planning”. The corporate’s founders, who declare to have beforehand organised greater than thirty giant conferences and occasions, suppose they’ve noticed a niche out there for an all-in-one occasion planning device designed particularly for use by groups.

Like a Swiss Military Knife for occasion manufacturing, the SaaS spans an array of organisational options, comparable to occasion program constructing, a straightforward approach to retailer the contact particulars and present standing of audio system, and a spot to handle suppliers, sponsors and exhibitors. As well as, Tame helps workforce collaboration within the type of shared file storage, notes, duties, and messaging.

“Tame is constructed as a collaborative occasion planning device, enabling your total organisation to plan and streamline all of your occasions from begin to end,” says Tame co-founder Jasenko Hadzic. “With Tame you’ll be able to keep on prime of each occasion with an entire 360 real-time overview and collaborate together with your workforce and exterior companions.

Moreover, Tame consists of its personal ticketing options that permits occasion managers to rapidly publish applications, audio system, and sponsors “on a fantastically constructed ticketing web page, that may be customised to suit each organisation”. The software program performs properly with the broader occasion ecosystem, too, with an API that allows Tame to combine with different occasion applied sciences at present available on the market, thus letting the startup focus solely on “fixing the planning of the occasion,” says Hadzic.

“Tame’s resolution replaces duties at present executed in spreadsheets and is the primary of its type customisable sufficient to consolidate your entire inner occasion planning in a single place and empower your total workforce with real-time collaboration,” he provides.

Final month noticed the corporate launch extra publicly, opening up the SaaS to self sign-up in order that occasion groups can hit the highway operating. “As occasions are traumatic, we’ve centered plenty of on constructing a easy UI that may enable occasion groups all around the world to get going simply and onboard themselves. Occasion groups should get going easily they usually can’t afford to make errors. We all know that, so we’ve allowed them to get going very quick,” says Hadzic.

Tame is working a freemium mannequin: it prices nothing to make use of without cost occasions however there’s a set charge of €1 per paid ticket, which the occasion organiser can both take in or switch to the attendee. “We’re all in on transparency, so due to this fact we don’t supply a proportion charge of the ticket worth like many different ticketing options on the market. Sooner or later, we’ll supply a premium model of our platform for a set month-to-month subscription charge and this shall be our major enterprise mannequin”.

In the meantime, the corporate can be disclosing a seed spherical of $550,000 from a lot of well-known Nordic angel buyers with a confirmed observe document in SaaS and product design. They embody Tommy Andersen (co-founder and Managing Companion of ByFounders), Hampus Jakobsson (Enterprise Companion at BlueYard Capital and co-founder of TAT, which offered to Blackberry for $150m), Jacob Wandt (founding father of e-conomic, which offered to HG Capital in 2013 for $100m+), Anders Pollas (co-founder and ex-CPO of Podio, the mission administration device offered to Citrix for €50 million), and Gregers Kronborg (ex-Basic Companion of Northzone).

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